The way you apply your makeup can make or break a photo. Whether you are filming a video for TikTok, taking a picture for Instagram, or having a professional photo shoot, the right technique will completely elevate your look.

ALWAYS apply makeup in natural light

Have you ever applied your makeup in one room thinking it looks amazing, only to walk into another room with better lighting to see that you’re a bit patchy or a bit too orange? That’s probably because you haven’t used the right lighting to apply your makeup.

Lighting is very important when doing makeup in order to pick out the correct shades for your skin undertones and products. Some lighting can alter the look of the makeup which can be misleading therefore natural daylight is ideal to see the true shades of makeup products when applied. It is important to avoid warm spot lights or cool fluorescent lights. Warm lighting will project warm tones in makeup and Cool Fluorescent light will show the makeup greyer than it is.

Prep your skin

Just like you would any other time you are doing your makeup, prep your skin first. You have to make sure that your skin is well prepared and ready for makeup application. It is important to not skip this step if you want flawless application and perfect results. Using moisturiser, serums and primers create a smooth canvas for makeup to apply on top of. Primer is the key as it will help secure your makeup in place the whole time.

If you are looking for a blurring and smoothing effect, we recommend the PORE U MATTIFYING PRIMER.

Opt for full coverage

When doing professional shoots, cameras pick up every small detail, so if you want a flawless base then opt for full coverage foundation Professional lighting show makeup differently than how you see it day to day therefore going for more heavier looks and products than usual shouldn’t scare you.

If you want to achieve a flawless finish, we recommend the HYDRAMATIC FLAWLESS FOUNDATION.

Use matte products

Although it might be tempting to add a bit of shimmery highlighter or blush, it’s best to choose a matte product instead. The flash and professional light for a photoshoot will already create a highlighting effect on areas of your face, and the addition of something glittery or shimmery might create an obvious light contrast. The last thing you want is to pay money for a photo shoot, only to see the result and you have a huge spec of light on your cheekbone.

Want something that keeps makeup fresh and sets all day with no budge, transfer, fading, or settling into fine lines? We recommend the HERE TO STAY setting spray.

Have fun

Most importantly, have fun with it. Remember what I said, even celebrities don’t have perfect skin. You don’t need to look perfect to be beautiful.